Insights 2016


Namita Joshi: Even heroes need heroes


Founded in 2009, True Patriot Love Foundation (TPL) is a national organization dedicated to supporting and honouring members of the Canadian Armed Forces, veterans and their families. Over the past 6 years, True Patriot Love has committed over $14.9 million to programs, charities and academic research that support military families across Canada when and where it is needed most. 

True Patriot Love honours the sacrifices of members of the Canadian Armed Forces, veterans and their families in both times of peace and conflict by funding programs in mental health, physical rehabilitation, family supports and research and innovation that address the unique challenges related to the impact of service.   Veteran transition from military to civilian life continues to present unique challenges, despite the strong leadership and organizational capabilities of veterans.  By pairing injured soldiers with Canadian business leaders on ambitious expeditions to profile our soldiers’ perseverance and continued commitment to service, as well the transferability of their military skills to a civilian career, True Patriot Love has a real impact on the lives of those who have served the country.

True Patriot Love is able to assist in finding solutions to systemic challenges that active duty members, veterans and their families face by facilitating national discussions and international symposia with representatives from across all relevant sectors.  

True Patriot Love partners with individual and corporate donors to provide funding for those within the military community.  Through its $1 million fund with Bell Canada, TPL has funded a Youth Outreach Coordinator at the National Capital Region Military Family Resource Centre to support the increased demand for services for youth and children with mental illnesses.  TPL has also funded the Phoenix Centre walk in clinic for military children, youth and families in Petawawa, Ontario which has allowed for a reduction in wait time which can now serve as a model at other centres.

TPL values its partnership with Scotiabank to fund veteran transition programs. Through this partnership, funding has been provided for essential initiatives like the Outward Bound Veterans program to support veterans who are struggling with operational stress injuries and addictions. Funding has also been provided to the Canadian Association for Disabled Skiing (CADS) to allow injured soldiers to participate in adaptive skiing.

In 2014, a significant investment in research of $5 million to the Canadian Institute for Military and Veteran Health Research at Queen’s University, was matched by the federal government. This funding has already seen ground-breaking rehabilitation and prosthetic limb research at the University of Alberta.

The Department of Health Services at Canada’s Department of National Defence identified to True Patriot Love a leading Virtual Reality Treatment for PTSD developed at the University of Southern California. TPL raised $500,000 in private funds for the University to Canadianize the software. In less than one year, TPL was able to get the software into the hands of 54 clinicians in 7 government-funded Operational Stress Injury clinics across Canada.

Canada’s military service men and women, veterans and their families sacrifice for the nation on our behalf.  It is the duty of Canadian citizens to support and care for these soldiers and their families.  True Patriot Love offers an opportunity for engagement within every community and humbly request your support because even heroes need heroes.

Namita Joshi is the Manager of Disbursements and Innovation, True Patriot Love

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