From l to r: Surinder Sharma, Ajay Tandon, Sue Rauth, Amit Ranjan, Sanjay Kulkarni and Tauseef Sheikh

Sue Rauth, Deputy Director and Amit Ranjan, Trade Commissioner, both from the Regional Office of the Trade Commissioner Service addressed members and guests of Indo-Canada Chamber of Commerce (ICCC) on Thursday 21 November 2019 on the services offered by the Canadian Trade Commissioner Service to Canadian businesses.

Their presentation, entitled Programs and Services of the Canadian Trade Commissioner Service (TCS), provided a perspective for Canadian entrepreneurs to explore the global markets with the assistance of the Canadian federal government.

The four core services that TCS provide are:

• Prepare for International Markets
• Assessing Market Potential
• Finding Qualified Contacts
• Resolving Problems

These services are provided at no cost to qualified clients. Clients selection criteria is simple and involves Canadian companies who have developed an export plan; have selected and researched their target market. These entities should be incorporated and have an existing track record of sales in Canada.

They also spoke about the CanExport – SME scheme and its assistance to small businesses to explore global markets. The scheme funds the following activities:

• Business travel,
• Market research,
• Participation at trade events and fairs,
• Adaptation and translation of marketing tools,
• Intellectual property protection, certification, and adaptation of contracts,
• Expert advice on business, legal or tax matters

The presentation was well received by the members and guests of the ICCC.